Not Even Haunted Houses Scare Off Home Buyers in a Competitive 2021 Real Estate Market

Posted by Karen Williamson on Thursday, October 28th, 2021 at 10:54am

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Would you buy a haunted house? According to a recent poll that’s been released by Real Estate Witch, 73% of Americans said that they would at least consider it. The recent poll surveyed a total of 1,000 Americans who were asked 20 questions regarding their paranormal experiences, what they prefer when buying a home, etc

WHAT’S SCARIER THAN LIVING IN A HAUNTED HOUSE?

Among people who believe in the supernatural, 44% say paranormal activity has increased since the pandemic began — yet more than half of Americans say problems such as mold or foundation issues are still scarier than living in a haunted house.

As Americans plan their Halloween costumes and indulge in scary movie marathons this October, many sense a ghostly chill in the air. 

Today, 76% of Americans believe in the supernatural — up from 70% in 2020 and 44% in 2019, according to our annual surveys. 

This conviction comes from firsthand experience, with 73% of Americans saying they’ve experienced a supernatural event. Among them, 44% say they have experienced more frequent supernatural events since the pandemic began — particularly millennials, who are 3.1x more likely than boomers to report an increase. 

To learn more about Americans’ experiences with haunted real estate and their Halloween plans in 2021, we surveyed 1,000 Americans about their paranormal beliefs, home-buying preferences, and Halloween plans. 

We learned that even as beliefs in the supernatural are becoming more commonplace, just 5% of respondents say ghosts are the scariest aspect of homeownership. Instead, people are more afraid of:

  •          Mold (57%)
  •          Foundation issues (56%)
  •          Termites (54%)
  •          Asbestos (54%)
  •          Water damage (54%)
  •          Pests (e.g., cockroaches, mice, spiders, etc.) (53%)
  •          A leaky roof (53%)
  •          Outdated electrical system (51%)
  •          Lead paint (51%)
  •          A leaky basement (48%)
  •          Old plumbing (47%)
  •          Radon (44%)
  •          A broken furnace (41%)
  •          Broken central air conditioning (41%)

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